Sedona Hotels & Suites is one of the leading hotel chain in Mandalay, Yangon and Ho Chi Minh City. Having already established themselves as a reputable brand, Sedona Hotels & Suites were looking to take the next step by launching their brand online as one family.
25%
INCREASE IN NEW USER REGISTRATION
77%
INCREASE IN CONNECTIONS (BETWEEN OWNERS AND RENTERS)
18%
REDUCTION IN BOUNCE RATE
10%
INCREASE IN PAGES PER SESSION
The Brief
Previously, they had 3 separate websites with very different looks and feel for each different city’s hotel. The aim here is to consolidate and brand them as one hotel group webpage.
Objectives
– Develop 4 individual website entities and showcase them as 1 big family -
– Integrate advance hotel booking system –
– Create a high-end, professional-looking site –
– Ensure that the site is quick, efficient, and responsive for all front-facing and back-end users –
Development
From the start, we had designed the website to be fully responsive. This means that the website is equally usable on mobile devices as well as laptops and desktops. In this way, we created a site that gave Sedona Hotels Group the brand credibility that they were looking for.